Join Our Team

Join a Profitable, Independent Journalism Company at a Pivotal Growth Moment

We’re not chasing venture capital or fighting for survival; we’re scaling success. GlobalPost Media is seeking a dynamic Marketing Director to plan and execute a major multi-year expansion of subscription revenue and audience for our two publications, GlobalPost and World Politics Review (WPR).

This is an extraordinary opportunity to play a central role in advancing the success of a unique journalism company that is already profitable and growing but is now reaching for the next level of financial success and impact.

About GlobalPost Media

GlobalPost Media publishes independent, nonpartisan news and analysis on global affairs that everyday people as well as top institutions around the world depend on. Our subscribers include lay readers as well experts in academia, government and other organizations.

Our readers trust us because we cover what matters, not what gets clicks. We provide news and analysis that helps readers better understand the world and gives professionals the information they need to stay ahead of developments that others miss entirely.

Why This Role Matters

As Marketing Director, you will play a central role in determining how many engaged readers have access to independent news and analysis they can trust in an era of misinformation and sensationalism.

You’ll be the principal architect of our growth strategy, building the systems and campaigns that will dramatically expand our reach and impact over the next several years. This isn’t about managing an established playbook—it’s about writing the next chapter of our story.

What You’ll Do

Strategy & Execution

• Develop and execute a comprehensive subscription growth strategy aligned with our mission and business goals
• Own the marketing budget and demonstrate positive ROI across all channels
• Identify and prioritize new acquisition channels and audience segments

Funnel Optimization

• Optimize the full customer journey from awareness through conversion to retention
• Apply best practices to measure and improve the effectiveness of our subscription sales funnel
• Implement data-driven testing and experimentation frameworks

Paid Acquisition

• Plan and execute positive-ROI paid marketing campaigns across multiple channels
• Scale successful campaigns while maintaining or improving efficiency metrics
• Stay current on platform changes and emerging paid acquisition opportunities

Partnerships & Growth

• Build strategic partnerships with complementary media outlets, individual content creators, social influencers, and other organizations to expand our reach and subscriber base
• Develop co-marketing opportunities that advance GlobalPost’s mission and audience
• Represent GlobalPost in relevant industry and professional communities

Analytics & Reporting

• Track and report on key subscription metrics
• Provide regular insights and recommendations to leadership
• Build dashboards and reporting systems that enable data-driven decision-making

Team Collaboration

• Work cross-functionally with editorial, product, and operations teams
• Ensure marketing initiatives align with editorial values and product capabilities
• Communicate marketing insights that inform broader business strategy

What You’ll Bring

Core Expertise

• At least 5 years of experience in digital marketing with a proven track record of growing subscription revenue through data-driven optimization
• Deep expertise in subscription business models and the key metrics that drive growth (LTV, CAC, churn rates, conversion optimization, cohort analysis)
• Demonstrated success with positive-ROI paid acquisition campaigns across multiple channels (paid search, paid social, display, partnerships, etc.)
• Hands-on experience with marketing analytics tools, CRM systems, and A/B testing platforms

Skills & Qualities

• Data-driven mindset with the ability to translate insights into action
• Self-directed and entrepreneurial – You’re a problem-solver who finds creative, cost-effective solutions and doesn’t wait for permission
• Strategic yet tactical – You can develop the vision and also roll up your sleeves to execute
• Excellent communicator – You can explain complex metrics and strategies to non-marketing stakeholders
• Passion for the mission – You believe in the importance of global news and the urgent imperative to preserve independent, nonpartisan journalism

Bonus Points

• Experience marketing to B2B/institutional customers alongside individual consumers
• Background in media, publishing, or mission-driven organizations
• Familiarity with international audiences and markets
• Experience managing marketing team members or agencies

The Details

Location: Remote – Residence in the continental United States strongly preferred.

Start Date: January 2026

Reports To: Chief Operating Officer (COO)

Team: You’ll collaborate closely with editorial, product, and operations teams; potential for future team growth as the company scales.

Compensation: Competitive salary and benefits commensurate with your experience with salary in a range from $110,000 to $135,000.

How to Apply

Ready to drive growth for independent journalism?

Send the following to [email protected]:

1. Your CV (as an attachment)

2. A brief statement (500 words maximum, in the body of the email) that addresses:

   • Your approach to subscription growth and what drives success.

   • A specific example of a marketing campaign or initiative you led and its impact.

   • Why this mission matters to you.

Application Deadline: Applications reviewed on a rolling basis.

GlobalPost Media is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences.